Influencer marketing and branding has been around for a long time, however in the past, significant influencers were virtually always celebrities in some kind, such as athletes, models, or actresses. The game has changed now.
Social media influencers are users of social media, including “ordinary people,” who have a large social following and the ability to persuade others due to their industry credibility. Social media influencers are key players in public relations when it comes to building buzz for brands.
We’ve run campaigns across all social media platforms and know how to hit and exceed KPIs. As we work with our influencer community to develop content that resonates with your audience, we curate our recommendations to guarantee your business is linked with the proper audience for each campaign.
Our influencer marketing initiatives are created with a results-first mindset, with the goal of eliciting a certain action or feeling from the audience. To deliver actual effect, we select the ideal personalities, create significant content, and integrate tracking and analytics into the campaign.
Our crew has connections with prominent influencers in a variety of fields, including lifestyle, fashion, real estate, yachting, beauty, health and wellness, food, and travel. We’ve worked with a number of micro- and macro-influencers that assist in shaping the impression of a brand on everything from complimentary media events to product launches. We also know how to handle paid influencer opportunities and can help you get the best possible deal. We know how to adapt influencer marketing, celebrity connect, and all aspects of influencers, whether micro or macro influencers, for your individual goals and audience.
