by Arif SharifIn the past, B2B businesses were often perceived as entities devoid of human touch, driven solely by operational decisions rather than personal connections. However, the reality is that behind every business operation are individuals who make...
by Arif SharifIn today’s digital age, every company strives to make its mark through a website, generating meticulously crafted content irrespective of its size. However, with the proliferation of online data, distinguishing your business becomes...
by Arif SharifEvery time you open social media apps these days, it is a given that you will land on at least one promotional post, to say the least. Sometimes it is a big brand collaborating with a celebrity having a million followers. And the rest of the time...
by Aaliya PanjuThe feud for gender equality has been a continuous and ardent battle for decades, and it continues to be played out in the most public space there are the headliners on news stories. My statement does not highlight the matter and volume in which...
by Arif SharifFinTech as we know, refers to the financial services offered online through means of technology. The inclusion of technology for back-end services has taken place much later than the other industries. Irrespective, it is making the process of...
by Arif SharifThe AgriTech industry mainly functions based on the application of using technology to enhance the produce, efficiency and revenue through farming practices. So, it includes all the products, services, and offerings of agriculture. Today,...
by Arif SharifDesigners and Fashion labels in India have traditionally always depended on brick and mortar stores. In spite of the emergence of e-commerce sites, and the increase in competitors. The high-end and celebrity designers always stuck to operating...
Humans are always termed to be visual animals. Colours speak to us as if they have their own language. Images with a lot of life attract people to it and they resonate with its spectators. The medium of communication has evolved rapidly over...
by Arif SharifThe hospitality industry is no exception when it comes to adopting. And then executing a variety of measures to reach the audience. We are no longer living in the times, where brands can simply depend on word-of-mouth and OOH marketing. There is...
by Arif SharifNakashtra Bhate- Trivium PR The worldwide market has always been ever-changing. However, it has not been as unpredictable as it is today given contemporary times. New Businesses and industries are rising and now more than ever they need their...
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