At Trivium Public Relations, we craft compelling narratives that capture the essence of skincare and beauty brands—positioning them at the intersection of wellness, science, and style. From clean beauty to clinically backed skincare, we build brands that resonate with diverse consumer segments while maintaining their unique identity. With deep expertise in product storytelling, ingredient-led communication, and influencer mapping, we ensure every campaign reflects evolving consumer preferences and elevates brand trust. Whether it’s a D2C disruptor or a heritage label, we help beauty brands define their voice, command attention, and drive conversations that matter.
Our Specialised Services
Product Launch PR & Influencer Seeding
We create buzz around new launches through targeted media drops, influencer collaborations, and coverage in high-impact platforms—building immediate curiosity and conversion.
Beauty Editor & Expert Endorsements
Through curated editorial placements, expert interviews, and dermatologist-backed features, we enhance credibility and scientific backing for skincare products.
Brand Repositioning & Ingredient-Focused Storytelling
We highlight key formulations, efficacy, and innovation to position brands at the forefront of modern skincare and beauty science.
Retail & D2C Visibility Campaigns
Our PR strategies support retail expansions and e-commerce visibility through omni-channel media exposure and digital-first storytelling.
Sustainability & Clean Beauty Communication
We bring purpose-led beauty brands to the spotlight with narratives around ethical sourcing, cruelty-free testing, and eco-conscious packaging.
Industry Contributions & Achievements
Trivium PR has played a pivotal role in shaping beauty narratives across India, helping brands move beyond aesthetics to become trusted partners in self-care and skincare education. Our work has contributed to a shift in how Indian consumers perceive and engage with beauty—grounded in efficacy, inclusivity, and authenticity.
Positioned Niche Skincare Brands as Category Leaders
From retinol-based solutions to Ayurvedic hybrids, we transformed emerging players into top-of-mind names through education-led storytelling.
Executed Award-Winning Skincare Launches
Our campaigns have consistently delivered award-winning product rollouts, supported by beauty editors, creators, and clinical voices.
Boosted Influencer-Led Consumer Trials & Reviews
We facilitated mass visibility through macro and micro influencers—building user trust and social proof across digital platforms.
Repositioned Legacy Brands for Gen Z & Millennials
By updating messaging, packaging narratives, and media representation, we helped established brands find relevance with new-age consumers.