Trivium Public Relations partners with gyms, supplement brands, wellness retreats, fitness tech platforms, and lifestyle coaches to craft powerful media narratives that inspire, educate, and build trust. In a highly saturated and competitive space, we specialise in creating purpose-driven visibility that not only highlights physical transformation but also brand values, scientific backing, and cultural relevance. Whether it's launching a premium gym chain, promoting a new fitness challenge, or managing influencer-led wellness campaigns, we ensure your presence is felt in every conversation that matters.
Our Specialised Services
Fitness Campaign Launches & Workout Events
From bootcamps and fitness fests to virtual workouts and influencer challenges, we create buzzworthy activations that position brands at the centre of community engagement.
Supplement & Product Launch PR
We manage regulatory-conscious storytelling for supplement launches, protein brands, and wellness consumables, ensuring credibility and influencer trust.
Rebranding & Founder Profiling
We shape the narrative around founders and brand evolution, especially during rebrands, franchise expansions, or pivots in wellness philosophy.
Celebrity & Influencer PR Collaborations
We bring the right voices to your brand — pairing athletes, wellness creators, or Bollywood names with fitness campaigns that convert.
Thought Leadership & Wellness Advisory
We position key voices — from clinical experts to holistic wellness coaches — as media authorities on fitness, recovery, nutrition, and mental well-being.
Industry Transformation & Achievements
Trivium PR has been instrumental in transforming fitness and wellness brands from niche concepts to household names. With a nuanced understanding of market trends and consumer trust-building, we’ve delivered campaigns that shaped perception and fuelled growth.
Launched Leading Fitness Studios Across Tier-1 Cities
Handled pre-launch PR, media invites, and experiential coverage for high-end gyms, luxury wellness clubs, and fitness franchises.
Turned Supplement Brands into Lifestyle Staples
Our credibility-first approach with influencers, medical advisors, and lifestyle media positioned supplement brands as safe, effective, and aspirational.
Orchestrated National Wellness Challenges
Developed and promoted wellness campaigns and seasonal challenges that saw mass participation and social media virality.
Built Founder-Led Personal Brands with Cultural Impact
From fitness influencers to yoga entrepreneurs, we’ve built compelling personal stories that resonate with modern India’s evolving fitness culture.